Please use this identifier to cite or link to this item:
https://dr.ddn.upes.ac.in//xmlui/handle/123456789/4069| Title: | Influence of service request process and quality on retention in after-sales of luxury car segment with a mediating effect of trust & commitment |
| Authors: | Naru, Rakesh |
| Keywords: | Thesis Business Administration Marketing Management Customer Service and Satisfaction Luxury Car Industry |
| Issue Date: | Oct-2021 |
| Publisher: | College of Management and Economic Studies, UPES, Dehradun |
| Citation: | Under the guidance of Dr. Arvind Kumar Jain, Sr. Associate Professor, UPES |
| Description: | Thesis submitted in partial fulfillment of the requirements for the award of the Degree of Doctor of Philosophy (Marketing Management) |
| URI: | http://hdl.handle.net/123456789/4069 |
| Appears in Collections: | Thesis |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| Rakesh Naru Thesis.pdf | 3.73 MB | Adobe PDF | View/Open |
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