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Adopting social media in the integrated marketing communication process by automotive lubricant companies in India
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| dc.contributor.author | Tomar, Meenakshi | |
| dc.date.accessioned | 2016-09-14T06:30:55Z | |
| dc.date.available | 2016-09-14T06:30:55Z | |
| dc.date.issued | 2015-12 | |
| dc.identifier.uri | http://hdl.handle.net/123456789/2369 | |
| dc.language.iso | en | en_US |
| dc.publisher | UPES | en_US |
| dc.subject | Marketing | en_US |
| dc.subject | Oil and Gas | en_US |
| dc.subject | Automotive Lubricant | en_US |
| dc.title | Adopting social media in the integrated marketing communication process by automotive lubricant companies in India | en_US |
| dc.type | Thesis | en_US |
